Sales Performance Solutions for the Insurance Industry
Technology has revolutionized the insurance industry and how consumers buy products and services. Whether you sell directly or through brokers, both require a unique approach. It’s up to your agents to earn trust and convert highly skeptical prospects into leads through the right education and buyer insights. This ability requires specialized sales techniques and the right training.
At Janek Performance Group, we understand the myriad, industry-specific challenges insurance sales organizations face. Our sales training for insurance agents helps your team develop the skills needed to connect with buyers while adhering to ever-evolving regulatory changes at the state and federal levels.
If you want to stay ahead of the competition and differentiate your company in the market, learn how by partnering with Janek.
Benefits of Insurance Sales Agent Training
Marketing insurance is a unique form of sales. The people you sell to cannot see or feel the products you offer—and often, you are selling to a prospect’s fears. To keep revenue streams flowing, you need to adapt to your buyers’ continually changing needs.
Janek offers sales training for insurance agents completely tailored to your company’s needs. In an industry that can be purely transactional, we offer training that empowers your agents to understand the demands of multigenerational consumers, build rapport and ultimately guide them toward purchasing.
Our training programs tackle these essential industry challenges:
- Lead Generation: Connecting with individuals or businesses who require insurance coverage and are likely to buy a policy — includes techniques such as networking and referrals
- Conversation Skills: Building rapport with potential consumers
- Differentiation: Providing insight to differentiate the value proposition of your products beyond premiums and payouts
- Proactive Sales: Cross-selling products and driving demand for the full range of your company’s offerings
Interested in learning more about our sales training programs?
One of our team members would be more than happy to assist you with any questions you may have.
Our Customized Insurance Sales Training Programs
With new generations like millennials and Generation Z entering the buyer market, consumers are changing. This does not mean your agents are out of a job — but they must adapt to a shifting buyer point of view.
Our completely customizable insurance sales training programs give your agents the insights they need to make an impact and stay relevant. We thoughtfully develop our services using the latest research in sales techniques and the insurance sector. We can adapt our program’s scope to your business’s unique requirements.
Delivery can be on-site, virtual or a blended training of eLearning and instructor-led modules. Our broad range of training solutions include:
- Training: Tackles the practicalities of sales in a changing insurance marketplace
- Coaching: Provides a personalized approach to take your insurance sales to the next level
- Consulting: Provides a blueprint of practical recommendations unique to your company
- Talent Management: Assesses new hires for better employee retention
Free White Paper
Revamp your sales methods and drive measurable results that meaningfully change the way you close business.
Access our complimentary white paper to delve into established approaches that empower success in the insurance sales domain.
Case Studies
Northeastern BCBS Provider
A Northeastern BlueCross BlueShield Provider Enlists Janek to Boost Performance
Read MoreLearn More About Sales Training for Insurance Agents With Janek
Let the experts at Janek provide practical insurance sales training that connects your agents with real-world solutions. Contact us today to learn more about our customizable training services.